Monday, March 7, 2011

Behind the scenes at a five star - the g in Galway

It's funny that despite how messed up Ireland is at the moment, our food culture is punching way above its weight in a worldwide context. Among farmers, artisan producers, restaurants and hoteliers there is a strong awareness that not only is Irish food worth 8 billion in exports yearly but it is the one area bucking the recessionary trend.

I keep thinking that with the continuing drive of passionate chefs, producers and the food agencies, there is no reason why we can't make Ireland a food destination like Piedmont in Italy, where people visit here for not just hospitality and landscape but for food.

Last week I attended a food event in the g Hotel in Galway which illustrated this connection perfectly. The g is a five star hotel, but ten years ago in Ireland, five star hotels created bland menus that "ticked all boxes", with Italian food, trophy steaks, Caesar salads and mid-Atlantic staples that resembled a watery mix between Sheraton, Radisson and Celine Dion playing in the lobby. Sometimes a throwaway Irish dish to might make it onto the menu but far more important was the approach of trying to please too many people with descriptions and presentation of food while little thought was paid to where it came from.


Last week's event in the g proved that happily, things have come a long way. Their "g is for Gourmet" dinner mirrored their overall policy in sourcing as much food as possible from local producers - the lamb was from local farms, scallops and prawns from Gannets in Galway, salmon and beautiful smoked tuna from Graham and Saoirse Roberts' Connemara Smokehouse and cheese from Keane's Bluebell Falls herd of goats.


Executive chef Stefan Matz who heads up both the g and Ashford Castle made the point that it's no longer enough to talk about local food - "you have to practise what you preach and go and put it on the menu".

From the producers standpoint it's a win win situation - they see their food on top menus in Ireland which in turn sell it to an overseas audience. It is also wonderful to see a product like Bluebell Falls cheese transformed into three separate desserts; with three very different complex tastes - very technical cooking was in evidence but with a basic local foodstuff - it was a real eyeopener in what you can do with good simple quality produce.

The following day the g Hotel opened up their kitchens for a workshop with their chefs. Head chef Regis Heriaux took us through the cooking of a leg of lamb - opening up the leg to look at the four different types of meat within and what cooking suited them best. He pointed out how muscle closest to an animal's joint works the hardest and needs slow cooking, other parts of the leg had a lighter treatment. All were served up with turned local potatoes - he even showed us the correct technique for turning; leaving seven clearly visible sides on the vegetable.

I was fascinated by his tips from his years spent in top kitchens - "Buy good knives and use a diamond sharpener - I have the same knives for 24 years as a result, and don't let anyone else use them".

- "Touch produce that you want to eat, that's why supermarket's package everything - they don't want you to shop with your hands or sense of smell but with your eyes, which is not a way to learn which foods are fresh", and


- "Don't buy meat that is pinky red, it should be a darker purple red to show proper hanging time and give flavour".



Regis was entertaining, a great communicator and I expect to see him on television any day soon - any chef that says don't hold back on the butter is always pretty popular with an audience n'est pas? Being from Brittany he pointed out that olive oil is not synonymous with French cooking but with cooking of the South of France, in his neck of the woods it's pretty much butter all the way.


Shane Smith the pastry chef then took us through a basic Chocolate Ganache and a brownie base on which you can build any type of sweet item you fancy, he also threw some flames about and made a honeycomb from caramelised sugar, honey and liquid glucose, illustrating how it expands into a beast of a dish once the bread soda is added - literally spreading in size like "The Blob".


This was fascinating to watch as he made what looks very complicated, accessible in several easy parts. We were all given recipe sheets and explanations of the dishes and I would really recommend that if they offer more cookery courses at the g, foodie fans should definitely check them out.


It struck me that both the level of expertise, the recipes and experience they were communicating is a notch above what we're now accustomed to from wall to wall cookery programmes. I consider myself a half decent cook but rarely learn anything new so this was definitely a notch above the normal standard. I came away wanting to learn more and put what I'd just seen into practise.


I also left the g with a strong sense that Irish five stars are seeing what potential there is using local food as a USP. Customers aren't stupid, especially at this level they want an authentic experience not a bad Caprese salad with ingredients from six hundred miles away. They want food to tell a story and be regional, to have real people at the heart of it. Just like the producers who attended the event and provided the basics of what was on your plate, they want to sense a passion behind the dish, and to feel that it is "real food".


A big thanks to everyone at the g, I must credit their staff - they had great knowledge of the food and drink, the producers and the local area which is something lacking in many Irish hotels and restaurants. I cannot count the times I have asked "is the chicken/fish local?" and been told "I don't know." Customers want transparency, information, and enthusiasm. The staff in Galway had this in bounds and it felt like everyone was on the same page food-wise and in the way they wanted to present their hotel, their food and their region. Exactly as it should be.

Monday, February 28, 2011

I still eat from my garden, I swear....

This soup came from our garden. Em, from two leeks the size of pencils to be precise. Both have been looking guiltily at me in their rain-soaked winter soil so I threw them into a soup with some (intake of breath) - shop bought leeks and potato.
Being a food and gardening fan I can't help feeling guilty when I load up in the local vegetable shop, and even moreso in the supermarket. But not being superhuman I have yet to find the time to grow all my own veg, milk goats every morning and chase a few hens around the sitting room. What veg I do grow is paltry but a very pleasing crop, and unless you have lots of time to do keep a smallholding running at full tilt, the demon activity - food shopping is still a big part of most of our lives.


The way I rationalise it is to try and shop locally but I still end up visiting a supermarket once a month. And no, all the veg I buy is not locally farmed. I'm afraid I still like fresh tomatoes in the winter alongside chillies, peppers, aubergines etc, none of which grow in Ireland at this time of year. What I look for is vegetables coming from as near as possible, and buying it from a local person which is easy enough - we've a big veg shop five minutes drive away. He also stocks eggs from a farmer up the road, and Wicklow produce when in season.
It's at least better to spend money in his local business than in the multiples, especially as the food documentary I'm working on is bringing me deeper and deeper into the goings on behind the shiny happy smiles of some of our best known supermarkets. The more I know the more I try to avoid them.
In terms of how they treat Irish suppliers Superquinn and Supervalue seem to come out tops and they have a high level of commitment to stocking Irish beef, pork and chicken. So do Aldi surprisingly enough. These businesses also seem to understand that some, but not all consumers want to buy food from Ireland, so it's money in their pocket as well. There will always be cheap as chips food but there will also be premium customers who want good quality Irish food. It's just sad that more supermarkets don't go this direction.

So spreading my shop between local suppliers and the supermarkets is a reasonable enough compromise as far as I'm concerned, and unless I grow my own dishwasher tablets any day now, I don't see myself being totally free of a monthly supermarket visit. So throwing a few of my own veg into a dish alongside shop-bought produce is a way of straddling both camps. In terms of the soup, it has to be one of the easiest and cheapest to make. For four people you'll need -
Three large leeks
Two potatoes
Two litres of veg stock (can be stock cubes)
Knob of butter
Salt, pepper
Pinch of cumin to deepen the flavour
For extra taste you can add small lardons of cooked bacon. You can also pour in as much cream as you want, and grated Gubbeen cheese ups it to another level if you want a luxury version.
Simply clean and chop the leeks in inch long sections, soften in a large pan with the butter. Add the peeled and chopped potato, seasoning and stock and simmer for half an hour or so. Whizz it with a hand blender for a rustic texture (with lumps) or to a smooth cream. Basically, you can' t go wrong. Happy eating x

Sunday, February 20, 2011

How to buy 200 euro worth of pork and not eat it all yourself

While these two girls - Pinky and Perky enjoy rooting in the Kildare mud, their beautifully flavoured offspring are in our freezer, awaiting distribution to various buyers and to the most important destination of all - the oven in my kitchen.


Yesterday I paid a visit to them down on the farm. For the record they are neither pinky or perky being close to 40 stone each in weight. Yes, forty. They are the size of small sofa and produce about 12 piglets per litter.



The sows belong to John de Robeck, a conventional farmer who got into free range Gloucester Old Spots several years ago. From these two females of his original stock, John's brood produced huge numbers of offspring. At one time he had as many as 180 pigs but found that even with these economies of scale, free range pork is a tough business to sustain.


Alongside commercial pig producers, the cost of feed has put real pressure on Irish pig farmers, even those like John who operate on a smaller scale. Keeping free range pigs is also particularly labour intensive and finding customers willing to pay a higher price for "artisan" pork is never easy. So John scaled down and now produces only a couple of litters a year, selling them direct from his farm.

For those who buy John's pork the disadvantages of a high cost system are outweighed by the mega flavour of the product. Once you've sampled his bacon it's very hard to eat anything else. It has a deep succulent quality; you can almost taste the woods and orchards where the pigs forage and most importantly, it's devoid of water and nitrates as it's "dry cured". So when you cook this bacon, you're not left with a nasty pan full of water.

So while you might pay 10 - 20% more for an artisan pork product, it doesn't contain water to bulk it out. So pound for pound, let alone flavour, it's a pretty good deal.



John weans the piglets much later than a commercial pig producer would and kills them at nine months. Commercial pork is killed at about six months old. Allowing the animals a bit more growing time is crucial to why free range pigs taste better - under six months of age or so pigs have little fat on their body, and fat is what flavours most meats - it permeates through the grain of the muscle when cooked, softening it and giving it a wonderfully rich flavour.



Bord Bia Quality Assured pork from big producers is still pretty good pork, and if you want to buy a cheaper product that is Irish, and properly farmed this is the direction to go. The standards demanded under this system are high and it guarantees what's on your plate is Irish produced and processed at every step from the sow to fork. But if you've a passion for a good tasting product or keeping old animal breeds as part of the food chain, there should be a place for both types of systems. Even buying free range pork occasionally is a way of keeping the small guys producing an alternative.






John also has a beautiful collection of store cattle housed at the moment; mostly continental crosses - Charolais, Simmental and some Belgian Blues. I'm obviously a strange fish as I love looking at good cattle for that unique combination of top quality confirmation, pretty looks and visualising how great they'll taste on my plate. And if you're feeling guilty about scrutinising the largeness of their hind end, just ruffle their polls and they'll look at you all gooey-eyed and content.


It's lovely to spend a day with a someone doing different systems on the one farm - conventional beef farming plus free-range pork. Like most Irish farmers John wants to produce top quality food, and despite the huge man hours and patience that go into keeping free range pigs and selling the produce yourself, he has too much of a passion for what he does to give them up. He's also a bit of a softy when it comes to animal welfare; liking his pigs to be out and living as natural a piggy life as possible.



I came back from a happy day in Kildare laden with 200 euro worth of pork; sausages, rashers, loin, ribs and hams booked for a number of enthusiastic buyers who raved about his last batch. If you want to try John's produce you can contact him on jderobeck@eircom.net. The rashers alone are out of this world. If I don't stop eating them I'm heading straight for a cricket score cholesterol count. Sod it, what about those sausages...

Wednesday, February 16, 2011

Ditch the prosciutto and go smoked... Irish

I'm always looking for fast suppers. In fact fast food in general - the type that doesn't come with a piece-of-crap plastic toy your dog or toddler swallows before a fun night out in A&E.

One easy way to guarantee a fast meal is to use preserved foods. This is because smoked, cured or tinned food can be left for months while you ignore the "eat me" guilty looks that the withering lettuce and pudgy aubergine throw at you from the bottom shelf.

While preserved foods might sound like something scary and veering in the direction of mummification, think of what the Italians serve as antipasto - prosciutto, salami, marinated artichoke hearts, roasted peppers in olive oil and the mouthwatering speciality of my local Italian wine bar, some Speck cheese or some parmigiano reggiano.



This is the luxury end of the scale but remember - tins of beans are also a preserved food, as are lentils, kidney beans, tomatoes, cans of sardines and tuna. All are cheap choices that can be chucked into pasta with a dash of olive oil and a few torn basil leaves or whatever herbs you have to hand.


But if we think a little outside the Parma-ham box, preserved foods from closer to home deserve a lot more attention than they get - one of them being smoked fish. There are several really good brands now available in the supermarkets so you can eat local food without having to trawl too far for it. Sadly, it tends to be a product that's really esteemed by our export markets but gets a quieter reception on the home front. Part of this may be that herring, mackerel etc used to have the perception of being "poor man's food" as it was eaten on a Friday as a meat alternative and generally, things that came from the sea were not as valued as things that had four legs.


The thing is, smoked mackerel or smoked trout make an outrageously quick meal - open the packet, put together a green salad and serve with some olives and crusty bread. It's also great served with a ratatouille (pictured at the top) as the sharpness of the tomato makes a nice accompaniment to the smokey smooth fish.


Smoked trout and mackerel are also a lot cheaper than salmon. My favourite thing to do with it is whizz it with some creme fraiche, lemon juice and dill - this results in a fantastic pate that gets loads of "where did you get this from?" interrogations. For about three euro you can pick up smoked mackerel and trout in the supermarket from the likes of William Carr and sons. These are the bigger manufacturers but on a smaller scale there are increasingly more Irish artisan producers doing smoked foods and getting a lot of international attention for their products -


Ummera- is owned and run by Anthony Creswell and their smoked chicken and duck has won a rake of awards. It's a delicious alternative to smoked fish and has a lot less salt than cured meats. Their smoked chicken is truly out of this world. www.ummera.com

Goatsbridge's Mag and Ger Kirwan not only run a trout farm supplying live trout around the country but produce a range of smoked trout products which are really delicious and have received great attention both in Ireland and internationally. http://www.goatsbridgetrout.ie


Belvelly – Located near Cobh, this tiny smokehouse is run by Frank Hederman and his wife Caroline (who co-wrote the “Good Food in Cork” guide along with Ireland´s culinary grande dame Myrtle Allen). They cure salmon, mackerel, and mussels with organic English salt and hang-smoke it using beech wood. http://www.frankhederman.com/

Connemara Smokehouse does a range of smoked salmon, tuna and mackerel. Interestingly their tuna is very sustainable, being line-caught in Irish waters thanks to an initiative to develop a sustainable and environmentally friendly way of catching wild tuna. www.smokehouse.ie/

There's also Rogan's real smoked fish, Burren smokehouse, Old Millbank smokehouse, McConnell's gourmet smoked foods and guess what, a handful of other Irish food businesses doing the smoked thing very well. I'm hoping that smoked fish, chicken and duck can find wider popularity with Irish consumers. And while we are now very familiar with the joys of Italian meat and cured hams, it would be nice to see some Irish smoked products taking their place. If I really get the time I fancy smoking some fish myself, after all, we do have a stream in the garden, and there's got to be some fish in it. Okay, you're all laughing now.

Monday, February 14, 2011

I heart you

Thanks so much to all of you - Basketcase has been nominated in the Best Food and Drink Blog category for the Irish Blog Awards. I'm really delighted and grateful to everyone who gave it their vote and who takes the time to read or contribute to the blog - all your comments are greatly appreciated - good, bad or insane. On this valentines day, I heart all of you.




I'm also thrilled to see the amount of people reading and engaging in the issues raised on Basketcase; it's a sign that the origin of food is important to many people, and the realisation that cheap factory farmed rubbish hurts Irish food producers, and ourselves the consumers at the end of the day.


Cooking is great but not if what is on the plate came from a food or farming process that you wouldn't want people to know about. I've been inside a 10,000 unit pig enterprise in Holland and it ain't pretty, and I really mean that. Keeping Irish farming in the hands of farming families and keeping food producing away from monolith multinationals is an important way to secure a decent food culture in Ireland, and a shorter, healthier food chain. Thanks again to everyone, and keep telling me what you think of the blog and what you'd like to see more, or less of.


By the way, I didn't make the hearts in the above photo, I'd love to have, but desserts are my weakest element. What I really need to to do sometime is a pastry course; I recently interviewed Louise Lennox - the pastry chef from RTE's "The Restaurant" for an upcoming food feature and she has won me over with her passion for sweet things and chocolate creations. She says she even uses chocolate as a facemask, "and if you get bored, you can just lick it off" - exactly the kind of cooking I like.
In the meantime on this Valentines Day I am going retro and serving fillets from my local butchers O'Donovans - (pictured here - the butchers not the fillets), with Neven Maguire's Diane Sauce. I have a nice Montepulciano d'Abruzzo to match; it's a good full bodied fruity red, perfect for steak and an inexpensive change from Guigal Cotes du Rhone which is drunk far too often in this house.
Here's the recipe for Neven's sauce, happy Valentines Day to all, and more importantly, happy eating x

Ingredients - serves 4
1 tablespoon olive oil,
4 x 8oz/225g each sirloin steaks,
1 teaspoon butter,
1 small onion, peeled and diced,
5oz/150g button mushrooms, sliced,
¼ pint/150ml white wine,
110ml brandy,
2 tablespoons worster sauce,
¼ pint/150ml beef stock,
¼ pint/150ml double cream,
1 tablespoon chopped parsley
squeeze of lemon juice Method

Melt the butter in a hot frying pan. Add the shallot and mushrooms and cook for 2 minutes. Add brandy, it will flame up for about 5-10 seconds then subside when the flame burns off. Add white wine and reduce by half.
Stir in stock, worster sauce and cream. Reduce to a sauce consistency, which will coat the back of a spoon. Sprinkle in parsley and lemon juice. Season to taste. Set aside and keep warm until ready to serve.

Friday, February 11, 2011

I went all the way to Manhattan and all I got was a lousy stomach bug. Bad Food part deux

Good to see my post on food safety in Irish restaurants generating heat on twitter thanks to @keithbohanna and a bit of back and forth on whether restaurant owners are beaten down by food regs, or whether we're all a bunch of sissies who get ill at the sight of a raw steak. I agree that over-regulation drives small producers and restaurants mad, but putting customers at risk is another matter and if you are served with a closure notice, it must have been felt that bad practice was taking place.

While most restaurants in Ireland put food safety high on the agenda it's still sadly the case that we've all been poisoned by some food outlet at some stage, and this is coming from someone who survived a long period in India eating street food without any catastrophes. I think my stomach out-bugs any newcomers. Can't be a good sign but anyway...


Taking the topic further afield, it seems the most swanky city in the world still has big problems with food safety, New York's Department of Health's recent list of restaurants-breaking-the-rules featured two Michelin starred eateries - Gilt and A Voce on Madison Avenue. Another well-known downtown restaurant The Meatball Shop was given a fairly high score of infringements including “food not protected from potential source of contamination” and inadequate personal cleanliness. Lovely.


So just because you put your high heels on (yes gentlemen), spend two months on a waiting list and pay a fortune, it doesn't gaurantee what you're eating is perfectly safe. I think in general Irish chefs and restaurant owners open restaurants because they have a passion for food and would never fall into a standards vortex. Most of them feel that the food safety regs here are too severe, but if they are really involved in their businesses and regularly police the standard of food leaving their kitchens they have nothing to worry about. It's the cowboy operators that put customers at risk, and some tales told to me recently would seem to bear this out.
I thought the recession might weed some of them out but it seems recession kills off good joints as well as bad ones. The only thing we can do is vote with our feet; eat where food is prepared with care and has an authenticity behind it. If possible, eat food produced in Ireland. And no, chicken caesar salads in Temple Bar are not Irish food. I think consumers are becoming more educated on what is genuine food and what is a cheap rip-off, but not everyone can spot this. In the meantime the FSAI are going to keep rapping knuckles, hopefully as time goes on, there will be less of them to rap.

Monday, February 7, 2011

Are these restaurant owners deluded?

I've written here before about breaches in food safety in Irish restaurants and it seems January was a pretty popular month for it - three eateries were shut down last month because of the risks they were taking with food, and ultimately customer's health. It seems like madness to me that in a time when businesses are trying to generate new customers, you would take shortcuts with food to the extent that the Food Safety Authority end up closing you down.

Are these people thinking straight at all? Is it a case of - "Okay, that ham is a week past its sell by date but sure if we sling it on top of a pizza and no one will notice". Em, I think they will; customers aren't stupid and neither or the health authorities. And what we don't know, is how many people who ate food from these places ended up ill before they were closed down.

There are 49,000 food businesses in Ireland. While the times may be tight this is not an excuse to be cutting corners to this extent. Dr. Alan Reilly from the FSAI pointed out that "These errors include dirty premises and unhygienic practices, all leading to a variety of potential food safety hazards, be it contamination of foodstuffs; cross-contamination from raw to cooked foods and improper storage of food. It affects not only the premises involved, but the industry as a whole".
He's right - it does affect the industry as a whole - it knocks our faith in what we are eating and makes us wonder if there is bad stuff going on behind the kitchen doors of our favourite restaurant. All we can hope for is that this lastest round of closures and enforcement orders might give the bad practitioners a wake up call. For those of you looking to breathe a sigh of relief, the food outlets closed down were -
• Wok In take-away, 9 Captains Hill, Leixlip, Kildare
• The Burger Hut Foodstall, Knockcroghery, Roscommon

• Rezmerita Plus Ltd supermarket trading as Polonez,(Delicatessen and Butcher area only), Athlone Shopping Centre, Athlone, Westmeath


Not only that, but last month the FSAI served Improvement Orders on the following businesses whose food safety practises were not up to scratch, hopefully they will take note and pay a bit more attention to what customers are eating:


• Roma Take Away, 4 Lower Kennelsfort Road, Palmerstown, Dublin 20 and
• Bassetts at Woodstock restaurant, Woodstock, Inistioge, Kilkenny
While we know the vast majority of Irish restuarants have a great record in food safety and hygiene it's worth remembering that there are outlets out there who don't place this as a priority. So for the moment I will continue to keep and eye on the bad ones, while continuting to applaud the good guys. Happy eating folks x

Thursday, February 3, 2011

Building an Artisan food sector in Ireland - hey folks, it's already there

I returned windswept and shaken from a conference in Tullamore last night. It wasn't the content of the day that had me in shock but rather getting stuck on Brian Cowen's throw-s***-loads-of- money-at-Tullamore-to-keep-my-seat series of ringroads built without a single sign back to the motorway that tested my nerves. Let alone that the weather did its level best to add to the confusion.



Happily, earlier in the day I was speaking on the subject of building jobs in rural Ireland from the artisan food sector - a subject close to my heart, and my stomach. According to Bord Bia's figures released last week the artisan food sector is in good nick - the 400 small food companies they work with provide 3000 people with employment and with a turnover of 400 million annually it's grown at a rate of 7% per year since 2007.



But all isn't rosy in the garden, and as someone who talks to food producers throughout the year and tells their stories, things are a little harder on the ground. Getting paid is a major issue for small food producers, with suppliers of cheese and the like waiting long periods to get paid from outlets which buy their stock; particularly restaurants. Not only does this create cash flow problems but it fosters fear that their buyer is about to go under which isn't the nicest feeling in the world.


If you're a small food company, getting money from banks to expand or provide more employment is almost impossible at the moment, and dealing with very restrictive food regulations is also driving people mad. I know that Eurotoques the chefs group has made representations to the powers that be to make things easier for smaller producers; putting Irish food businesses through the hoop on regulations that aren't followed in other EU companies seems particularly unfair.



We all want to eat safe food, but if we see butchers in France with more casual set-ups than what's required in comparison to here still producing good safe food, then the legislation can surely to be adapted to be more flexible.


The decline in consumer spend is the biggest problem communicated to me by producers. Whether they have a stall at a farmers market or produce large quantities of a premium product to the multiples, their customers are spending less money and business can be tight at times. However, I spoke with one food seller yesterday who pointed out that if people come into your shop and spend less, you just need more customers to come in the door to make up the same numbers at the end of the month.



So expanding customer base is key, while keeping the customers you already have. I feel that even in these less than rosy times, people who buy artisan food even occasionally find it difficult to go back to eating total rubbish. I think once you're converted you stay that way, and if you spend less now on food (like most of us do), then so be it. It's simply the case at the moment that if more consumers are tempted go down the local/artisan food route, and spend money on it even now and again, then producers can stay in business.



My presentation (which you may not gather from the above) was actually very positive about the Irish small food business sector and this was backed up by case studies by Joy Moore from Oldtown Hill Bakehouse and Bernadine Mulhall from Coolnaowle Country House and Organic Farm from who gave a potted history of how their businesses had started and where they stood now. Both were really interesting examples of successful hard working entrepreneurs who had a passion for what they do.



Bernadine's situation in particular stood out as herself and her husband had left conventional mixed farming to start an organic system. After spraying their wheat crop with pesticides every year her husband was ill afterwards for several days. So they turned organic and his health recovered. This doesn't say much for what we're putting on our fields, though I think we knew this already.



Overall the conference was a great day, and thanks to National Rural Network who invited me to speak. It was lovely to catch up with buddies from my old days on Ear to the Ground and with Ollie Moore, Catherine Mack, Duncan Stewart and other writers who share a common agenda in keeping good food in production in Ireland. While it's clear that it's our large scale dairy and beef sectors that are the real contributors to the 8 billion euro worth of food we export each year, artisan food still has a very important place at the table. It functions as a way to keep people farming, making food and living in the Irish countryside, which far outways the attractions of producing factory food at low prices.
While there's a world wide market for cheap food, we will kill farming in Ireland if we adopt the US model of producing at the lowest possible price point. Somewhere in the mix Ireland can occupy the middle ground and in fact, the upper ground as well.


Thanks again to all the great speakers who contributed to my knowledge on renewable energies, dairy expansion and the other subjects which aroused a lot of discussion on the day. A further big thanks to David Meredith and Kevin Heanue from Teagasc for letting me grill them on supermarkets; getting to the bottom of their huge margins and understanding what exactly they are up to.... but we'll hold that news till later.
x






Tuesday, January 25, 2011

Into the West; where's the good food?

On a foray into the West last week I was determined to prove that there was more to eat than the "rubber cheese sandwich" type offering that a friend recently convinced me was all that Connemara had to offer.


No no no! I said, Connemara is coming down with gorgeous local eateries, fresh seafood and hidden gems! A couple of days later I was wondering had I spoken too soon. That's not to say there isn't good food available in this part of the world - just not enough of it, and I'm talking specifically about Connemara - we know that Galway City has plenty of good restaurants but as you head Northwards into the real beauty-shot country which is a huge tourist magnet for international visitors, the landscape gets rough and beautiful while the food just gets, well, rough.



And this is the contrast that really struck me on my three day trip. If you have a region that is a huge draw for tourist euros, why aren't there more restaurants and cafes capitalising on this and offering local food of good quality?

Two places that I ate in really impressed here, the first was Ashford Castle which I had expected to be fairly average five star food, by which ususally means; anonymous, foie gras on the menu, expensive wine list and really geared towards Americans. However, I was very pleasantly surprised - most of their menu was sourced locally, including vegetables (which is hard enough to pull off in this part of the world and in winter), every detail of their menus from crusty breads to afternoon biscuits were made in their kitchens and the entire cheese board was an Irish selection. And the waiters and staff had good knowledge of food on the plate, local food and what they were selling. An unexpected top marks here, and even at this level it represented real value for money.



Another eaterie that scored highly in Connemara is O'Dowds seafood bar in Roundstone - the beautiful harbour village pictured above. O'Dowds is no secret and last week they deservedly won a Le Bib Gourmet award from the hard-core bunch at Michelin, which means they are recommended as a local food and "value for money" outlet. And that doesn't surprise, the boats are pulled up literally yards from O'Dowds unloading the crab that appears on their menu. Their food is fresh, delicious and tastes of the West which is something that the West should be selling as strongly as its scenery. After all, it's on the edge, literally, of the freshest, sharpest seafood factory in the world, but somehow the wealth of the Atlantic or the mountain lamb of Connemara just isn't widely available when you try to find a place to eat it.


In advance of my visit I looked to Good Food Ireland and its map of Irish restaurants - they have four members in Galway county - Ard Bia at Nimmos in Galway city and Bar No. 8 at Dock Road in Galway. Outside the city they list White Gables Restaurant in Moycullen and the Connemara Coast Hotel. I know that Good Food Ireland members have to be really committed to Irish food to be members of the group but I was still surprised there were not more food outlets generally heading this way in an area which is all about authenticity and a "real" Irish experience.


Instead, there are villages all across this part of the West where the rubber cheese sandwich rules or garage hot counter food (God save us) is all that's available. And I'm not saying that five star is the way to go... small cafes with a good food ethos can be just as succesful. And food can be a destination draw in itself; Moran's on the Weir outside Galway brings people to that area, just to eat, proving that food itself can be a tourist draw, not an add on.




I've been told that Olivers sea food bar in Cleggan is one for a decent food in Connemara list, as is the Avoca in Letterfrack. I know the Avoca's are hugely successful, in fact I live in the shadow of the Powerscourt Avoca and find myself there far too often for comfort - but their food is a solid winner, fresh, with an Irish twist and it ticks every box on the list, especially for tourists. It's just a pity that it might take the Avoca in Letterfrack to show other smaller operators how to do the same thing in a smaller way, I would love to see more independent good food operators in this part of the West. If you have more to add to the list, please send them my way x

Monday, January 17, 2011

The MacDonalds Fruit and Maple Oatmeal that contains, er, zero maple.

While I loved the recent comment that San Francisco had banned toys from MacDonald's Happy Meals, despite the toy being the most nutritious item in the meal, the news that they've fallen foul of labelling regulations in the US is threatening one of their prime products - a Oatmeal and Maple fruit breakfast.

While McDonalds pound the Irish airwaves with ads about their “premium” coffees and other such delights, over in the US the Vermont Agency of Agriculture have taken issue with the new Fruit and Maple Oatmeal item which they say does not actually contain any maple. The description violates Vermont's stringent maple law and could mean that McDonalds will have to change ingredients or labeling.
"What we understand, is there is no actual maple in the [McDonald's] product being advertised, and regulations are very specific for how the term maple is used in advertisements," said Kelly Loftus from the Vermont Agency of Agriculture.


"It is illegal to use the word maple on a product unless the sweetener is 100 percent pure maple. Artificial maple flavouring should be clearly and conspicuously labeled on the principal panel with the term 'artificial flavour'."

If we looked for an Irish equivalent, it would be the same as a product using the word “honey flavoured” on a food product when there is clearly everything under the sun except honey in it.

Not that honey itself hasn’t had its own problems with labelling trickery, the Food Safety Authority of Ireland recently investigated an “Irish” honey, that strangely enough came from bees in China. It took expensive DNA testing of the pollen in the honey to correctly locate the true country of origin. As a result, the company was found guilty of breaching labelling laws and quickly rapped on the knuckles.

The MacDonald’s oatmeal and maple syrup product is part of their relentless campaign to capture more and more of the breakfast market. Going to MacDonalds for breakfast sounds lunatic to me but it’s a huge earner for MacDonalds and surprisingly almost a quarter of the company’s revenue is generated during the early hours before its typical Big Mac and McNugget menu comes into play for lunch. In order to maintain its dominance, McDonalds pushes out a steady line of promotions and new products. The Fruit and Maple Oatmeal under issue, has actually seen big success in regional markets and is going nationally across the US this month.



In response to the labelling allegations McDonalds says they are "currently in discussions with the State of Vermont to ensure that we meet any applicable state standards." They apparently have 60 to 90 days to respond to officials. It may not seem like the biggest breach of labelling in the world but a breach is a breach, and if they are prepared to fudge the details on one item it makes everything else they do look bad.

Yes I know MacDonalds are one of the biggest customers of Irish beef but that shouldn’t let them off the hook in toeing the same line as other companies do in terms of food labelling regulations. After all, big shouldn’t mean you can pay scant attention to the law.
Expect the Maple and Oatmeal breakfast in Irish outlets any day now, though if it isn’t made from maple syrup, what exactly is in it? You have been warned.

Thursday, January 13, 2011

The latest restaurant closures, not from recession but for putting customers at risk















Throughout 2010 I ate in several Dublin restaurants which had remarkably dropped their quality since visiting in the previous year. And I don't mean serving a lower quality offering which is still great food - if a restaurant takes crab from the lunch menu to replace it with French onion soup, then that French onion soup should still be a great product, even if it's produced for a lower cost and you're charged a lower price.

Yes we know restaurants are currently under pressure but cutting corners in respect of food quality, food hygiene and regulation doesn't work - I won't be going back to any of them.




Not only does cutting the quality of your product loose you customers, it can also kill them. The Food Safety Authority of Ireland (FSAI) recently released their figures for 2010 - revealing a total of 73 Enforcement Orders served for breaches in food safety legislation in 2010 compared with 54 in 2009, an increase totalling 35%.





Has the recession brought about this increase? If so, restaurants operating on this basis shouldn't be in business in the first place; those who use products beyond their sell by date, skip safe practise on storing them at the correct temperatures, or supply poor foodstuffs should pay the price for breaking the rules - not the customer. The FSAI emphasised that it's unacceptable to find food businesses continuing to breach food safety laws and warned businesses to place robust food safety management systems and hygiene practices top of their agenda for the new year or face the full rigors of the law.



Last year, the FSAI served 57 Closure Orders on Irish restaurants, four Improvement Orders and 12 Prohibition Orders on food businesses throughout the country. This compares with 34 Closure Orders, seven Improvement Orders and 13 Prohibition Orders issued in 2009.
Last month - December 2010 three restaurants were closed for breaches of food safety legislation.



The December Closure Orders were served on:
• T/A Sligo Spice and Halal Point butcher shop, 14 Connolly Street, Sligo


• Pattaya Thai Restaurant, Johnstown Road, Cabinteely Village, Dublin 18


• Fish Shop (the preparation room), Main Street, Schull, Co. Cork



An Improvement Order was served on:



• Chief Changs Restaurant, Omni Park Shopping Centre, Swords Rd, Santry, Dublin 9



A Prohibition Order was served on:
• Arirang restaurant, 102 Parnell Street, Dublin 1



During the month of December, successful prosecutions were carried out by the HSE West Region on Dragon Court Chinese Restaurant and Take Away, Chapel Road, Askeaton, Limerick and by the HSE Dublin North East Region on Adezath Superstore supermarket, 298 North Circular Road, Dublin 7.



Alan Reilly who heads up the FSAI said on the 34% increase in breaches of food safety law -
“The increase is disappointing... consumers must be confident that the food they are eating is safe to eat and the FSAI will continue to take a zero tolerance policy to breaches of food safety legislation. The onus is on each individual food business to take responsibility and commit to ensuring high food safety standards."


Details of the food businesses served with these Enforcement Orders are published on the FSAI’s website. Closure Orders and Improvement Orders remain listed on the website for a period of three months from the date of when a premises is adjudged to have corrected its food safety issue, with Prohibition Orders being listed for a period of one month.

Eat safely x

Thursday, January 6, 2011

Oh here's me again, in 8 weeks time

Yes it's time again to beat ourselves up over what we eat and why our fridge isn't overflowing with homemade lobster roulade and wheat grass juice, alongside a bedroom bursting with size zero Celine dresses. After all, January is the silly season for food and dietary advice, and ninety percent of it is about as useful as a cold cocktail sausage.

In celebration of the slovenly season I have been very neglectful of my cooking over the Christmas break and aside from preparing a family Christmas dinner and party food for 40 people on New Years Day I took a giant break from the kitchen, with plenty of black and white movies, an overexcited toddler and the beautiful snowy conditions of our rural neighbourhood to keep me busy. And chocolate.


The Christmas period was also a break from an intense period of work researching the food documentary which starts filming next month, I've encountered so many great food producers while working on it this Autumn but unfortunately we can only fit in so many stories - this is the problem with television - you can only bring to light so much of the picture and there are many parts of Ireland's food and farming sectors that are not going to get on air as a result. Our aim is to tell the story of farming and food production in Ireland through looking at how supermarkets have changed our diets, the way food is produced, the way towns are designed and the way food is legislated. And it ain't pretty.


In terms of our own food intake, those wishing to cut themselves loose from bad food habits and a diet of ready meals this year will find plenty of advice in the first few weeks of January on how to remake oneself in the image of Angelina Jolie and that sort of thing. Personally I got tired of looking like Angelia Jolie and have now re-trained my sights on having the body of Giselle in er, a four weeks time. No problem. Unless you're under the age of ten you probably are aware that New Year resolutions rarely last, probably because we try to bite of more than we can chew, or more accurately, too little.


Most New Year's dieting advice involves taking far too big a jump in trying to change eating habits formed over a very long time. In trying to ignore most of this newspaper and magazine twaddle I came upon American writer Kim O'Donnell's advice on the New Year food and dieting advice craziness. Her approach can be summed up in three simple points -


•Eat down the fridge. This expression is borrowed it from the Depression-era and translates as - use what you already have on hand and resist the urge to stock up at the supermarket until the need truly exists. Challenge yourself to be resourceful with what you have in your kitchen for one week or longer, and learn how to reduce food waste. And don't whatever you do go to the supermarket when you're starving; in our household this results in a four tubs of Ben and Jerrys, three baguettes and a hunk of cheese.



•DIY vs. buy. Making your own food (and yes folks it does only take ten minutes to fry up some tinned tomatoes, garlic, onion and sardines and serve it up with penne pasta) costs a hell of a lot less than buying it as a prepared dish and offers control over salt and fat content. If you're not in the habit of cooking yourself, start with really simple stuff, like some scrambled eggs on toast with chopped parsley and a knob of butter. Don't go anywhere near a Heston Blumenthal et al cookery book or you'll have an aneurysm.



•Take baby steps. When it comes to making changes in our diet and health, less equals more. Pick a day to go meatless, for instance, or go for a walk, bring your lunch to work, climb the stairs instead of taking the lift, use one spoonful of sugar instead of two. Week after week, it adds up
So that's my pick of the advice. Time to go and load up on the chocolate again, after all, three weeks and six days is enough to look like Giselle, heaps of time...

Thursday, December 2, 2010

The Botox apple, if I'm caught eating this I'm probably dead already

While America's food giants introduced us to the Frankenfish salmon earlier this year, they've outdone themselves this time with a genetically modified apple that doesn't brown. The apple is said to have "silencing" enzymes which prevent it from looking old even if it is old. Even the most stupid of us have to realise this isn't a good idea. Would I want to eat a maggot ridden burger just because the maggots are invisible?

Critics are calling it the "Botox apple", despite the fact that botox is probably a more friendly food choice than this particular piece of fruit. According to Associated Press, Okanagan Speciality Fruits who developed the apples said that the company "licensed the non-browning technology from Australian researchers who pioneered it in potatoes."
The company's director Andrew Kimbrell told AP that this technology "appears to benefit apple growers and shippers more than consumers." Umm. Apparently the President of Okanagan Specialty Fruits, Neal Carter, even agrees "Some people won't like it just because of what it is." How bizarre is that? But he also adds that "people will see the process used to get it had very sound science."
I think most of us would rather know when the food we're eating is past it's best. As it stands, Modified Atmospheric Packaging is what's keeping most bagged salad leaves from turning brown when they are in fact well past their best. Bagged salad is one of the huge food hits of the past decade but the process of gassing salad leaves to keep them from browning isn't that far removed from the Frankenapple.
A friend of mine worked at a US plant in the 1990s packing salad into MOP plastic. He thought the trend could never catch on here as allegedly in Ireland we're deeply connected to food and understand that eating this kind of stuff is bad for us. Apparently not. Therefore welcome, the Frankenapple, soon to be seen at your local supermarket. And once the FDA approve it, the Frankensalmon. Roll up folks....

Tuesday, November 23, 2010

What food says about class in America - this has lessons for us all

I came across this piece written by Lisa Miller for Newsweek. In the testing times that we're currently facing in Ireland the article struck a chord, a big one. Lisa writes grippingly about the contrast between America's penchant for luxury, artisan or organic foods while many people in same country haven't enough to eat. And this is not just confined to the States. Here in Ireland we already have evidence that food poverty is widespread, and in the current outlook, probably set to get worse.




While the phrases "Food Poverty" or "Food Deprivation" might ring bells as something endemic to developing countries, they're right here on our doorstep. While researching our food documentary I've come across increasingly alarming statistics on how much of Ireland suffers from Food Poverty; ranging from those who don't have enough to eat to families who eat poor foodstuffs as they can't afford fresh food.





The definition of food poverty is an “inability to access a nutritionally adequate diet and the impacts this has on health, culture and social participation”. In this country, many low-income families cannot afford to buy even basic foods, and the relative high cost of many nutritious foods, including fresh vegetables, puts them out of reach.



Research has also found that Irish low-income households spend a relatively higher share of their income on food. Despite this, they have a poor diet both in terms of food and nutritional intake. They also tend to shop at local convenience stores, where prices are higher and the variety of food is poor. Often in deprived areas transport is an issue, with poor public transport links leading to households relying on taxis.



Families on low incomes often have a lack of skills and knowledge regarding what a healthy diet is, and are also affected by factors such as food preparation, cooking skills and storage.


The “official” measure of poverty in Ireland found that 15% of the Irish population experience some type of “food deprivation”. 35% of those on low income experience food deprivation and 7% of the low-income population experience “intense” food deprivation.

On top of this, it is low income groups who through poor diet are most likely to suffer obesity and related diseases. 57% of the Irish population is either overweight (39%) or obese (18%) Both the Obesity Report (2005) and the SLAN report (2008) also found that those in the lower social classes are more likely to be overweight or obese. One in five children aged between five and 12 years old are overweight or obese, and the same is found for 12 to 17 year olds (National Teen’s Food Survey 2008).

So while I passionately advocate local food, healthy eating and championing Ireland's food and agri-business sector, I have to be aware that searching for food that chimes with your belief system is a luxury that many cannot afford. With the upcoming budget on December 7th which will inevitably place more people in Ireland under financial pressure, food will be something which simply has to cost less for many families. Research done in early 2010 shows evidence already that many of us are trying to cut our spend on food, shop around and get more for our buck.


So here's Lisa's piece, it's long, but for those of you who are big readers it's very much worth it, and for those of you with little time, just scan the first few paragraphs, she makes a lot of good points and if anything, makes me hope desperately that the food environment in the US is not where Ireland's food future is heading.

Divided We Eat
As more of us indulge our passion for local, organic delicacies, a growing number of Americans don’t have enough nutritious food to eat. How we can bridge the gap.


For breakfast, I usually have a cappuccino—espresso made in an Alessi pot and mixed with organic milk, which has been gently heated and hand-fluffed by my husband. I eat two slices of imported cheese—Dutch Parrano, the label says, “the hippest cheese in New York” (no joke)—on homemade bread with butter. I am what you might call a food snob. My nutritionist neighbor drinks a protein shake while her 5-year-old son eats quinoa porridge sweetened with applesauce and laced with kale flakes. She is what you might call a health nut. On a recent morning, my neighbor’s friend Alexandra Ferguson sipped politically correct Nicaraguan coffee in her comfy kitchen while her two young boys chose from among an assortment of organic cereals. As we sat, the six chickens Ferguson and her husband, Dave, keep for eggs in a backyard coop peered indoors from the stoop. The Fergusons are known as locavores.




Alexandra says she spends hours each day thinking about, shopping for, and preparing food. She is a disciple of Michael Pollan, whose 2006 book The Omnivore’s Dilemma made the locavore movement a national phenomenon, and believes that eating organically and locally contributes not only to the health of her family but to the existential happiness of farm animals and farmers—and, indeed, to the survival of the planet. “Michael Pollan is my new hero, next to Jimmy Carter,” she told me. In some neighborhoods, a lawyer who raises chickens in her backyard might be considered eccentric, but we live in Park Slope, Brooklyn, a community that accommodates and celebrates every kind of foodie. Whether you believe in eating for pleasure, for health, for justice, or for some idealized vision of family life, you will find neighbors who reflect your food values. In Park Slope, the contents of a child’s lunchbox can be fodder for a 20-minute conversation.



Over coffee, I cautiously raise a subject that has concerned me of late: less than five miles away, some children don’t have enough to eat; others exist almost exclusively on junk food. Alexandra concedes that her approach is probably out of reach for those people. Though they are not wealthy by Park Slope standards—Alexandra works part time and Dave is employed by the city—the Fergusons spend approximately 20 percent of their income, or $1,000 a month, on food. The average American spends 13 percent, including restaurants and takeout.
And so the conversation turns to the difficulty of sharing their interpretation of the Pollan doctrine with the uninitiated. When they visit Dave’s family in Tennessee, tensions erupt over food choices. One time, Alexandra remembers, she irked her mother-in-law by purchasing a bag of organic apples, even though her mother-in-law had already bought the nonorganic kind at the grocery store. The old apples were perfectly good, her mother-in-law said. Why waste money—and apples?
I can’t convince my brother to spend another dime on food,” adds Dave.
“This is our charity. This is my giving to the world,” says Alexandra, finally, as she packs lunchboxes—organic peanut butter and jelly on grainy bread, a yogurt, and a clementine—for her two boys. “We contribute a lot.”
According to data released last week by the U.S. Department of Agriculture, 17 percent of Americans—more than 50 million people—live in households that are “food insecure,” a term that means a family sometimes runs out of money to buy food, or it sometimes runs out of food before it can get more money. Food insecurity is especially high in households headed by a single mother. It is most severe in the South, and in big cities. In New York City, 1.4 million people are food insecure, and 257,000 of them live near me, in Brooklyn. Food insecurity is linked, of course, to other economic measures like housing and employment, so it surprised no one that the biggest surge in food insecurity since the agency established the measure in 1995 occurred between 2007 and 2008, at the start of the economic downturn. (The 2009 numbers, released last week, showed little change.) The proportion of households that qualify as “hungry”—with what the USDA calls “very low food security”—is small, about 6 percent. Reflected against the obsessive concerns of the foodies in my circle, and the glare of attention given to the plight of the poor and hungry abroad, even a fraction of starving children in America seems too high.
Mine seems on some level like a naive complaint. There have always been rich people and poor people in America and, in a capitalist economy, the well-to-do have always had the freedom to indulge themselves as they please.
In hard times, food has always marked a bright border between the haves and the have-nots. In the earliest days of the Depression, as the poor waited on bread lines, the middle and upper classes in America became devoted to fad diets. Followers of the Hollywood 18-Day Diet, writes Harvey Levenstein in his 1993 book Paradox of Plenty, “could live on fewer than six hundred calories a day by limiting each meal to half a grapefruit, melba toast, coffee without cream or sugar, and, at lunch and dinner, some raw vegetables.”
But modern America is a place of extremes, and what you eat for dinner has become the definitive marker of social status; as the distance between rich and poor continues to grow, the freshest, most nutritious foods have become luxury goods that only some can afford. Among the lowest quintile of American families, mean household income has held relatively steady between $10,000 and $13,000 for the past two decades (in inflation-adjusted dollars); among the highest, income has jumped 20 percent to $170,800 over the same period, according to census data. What this means, in practical terms, is that the richest Americans can afford to buy berries out of season at Whole Foods—the upscale grocery chain that recently reported a 58 percent increase in its quarterly profits—while the food insecure often eat what they can: highly caloric, mass-produced foods like pizza and packaged cakes that fill them up quickly. The number of Americans on food stamps has surged by 58.5 percent over the last three years
Corpulence used to signify the prosperity of a few but has now become a marker of poverty. Obesity has risen as the income gap has widened: more than a third of U.S. adults and 17 percent of children are obese, and the problem is acute among the poor. While obesity is a complex problem—genetics, environment, and activity level all play a role—a 2008 study by the USDA found that children and women on food stamps were likelier to be overweight than those who were not. According to studies led by British epidemiologist Kate Pickett, obesity rates are highest in developed countries with the greatest income disparities. America is among the most obese of nations; Japan, with its relatively low income inequality, is the thinnest.

Adam Drewnowski, an epidemiologist at the University of Washington, has spent his career showing that Americans’ food choices correlate to social class. He argues that the most nutritious diet—lots of fruits and vegetables, lean meats, fish, and grains—is beyond the reach of the poorest Americans, and it is economic elitism for nutritionists to uphold it as an ideal without broadly addressing issues of affordability. Lower-income families don’t subsist on junk food and fast food because they lack nutritional education, as some have argued. And though many poor neighborhoods are, indeed, food deserts—meaning that the people who live there don’t have access to a well-stocked supermarket—many are not. Lower-income families choose sugary, fat, and processed foods because they’re cheaper—and because they taste good. In a paper published last spring, Drewnowski showed how the prices of specific foods changed between 2004 and 2008 based on data from Seattle-area supermarkets. While food prices overall rose about 25 percent, the most nutritious foods (red peppers, raw oysters, spinach, mustard greens, romaine lettuce) rose 29 percent, while the least nutritious foods (white sugar, hard candy, jelly beans, and cola) rose just 16 percent.
“In America,” Drewnowski wrote in an e-mail, “food has become the premier marker of social distinctions, that is to say—social class. It used to be clothing and fashion, but no longer, now that ‘luxury’ has become affordable and available to all.” He points to an article in The New York Times, written by Pollan, which describes a meal element by element, including “a basket of morels and porcini gathered near Mount Shasta.” “Pollan,” writes Drewnowski, “is drawing a picture of class privilege that is as acute as anything written by Edith Wharton or Henry James.”
I finish writing the previous paragraph and go downstairs. There, in the mail, I find the Christmas catalog from the luxury retail store Barneys. HAVE A FOODIE HOLIDAY, its cover reads. Inside, models are covered—literally—with food. A woman in a red $2,000 Lanvin trench has an enormous cabbage on her head. Another, holding a green Proenza Schouler clutch, wears a boiled crab in her bouffant. Most disconcerting is the Munnu diamond pendant ($80,500) worn by a model who seems to have traded her hair for an octopus. Its tentacles dangle past her shoulders, and the girl herself wears the expression of someone who’s stayed too long at the party. Food is no longer trendy or fashionable. It is fashion.

Tiffiney Davis, a single mom, lives about four miles away from me, in subsidized housing, in a gentrifying neighborhood called Red Hook. Steps from her apartment, you can find ample evidence of foodie culture: Fairway, the supermarket where I buy my Dutch cheese, is right there, as is a chic bakery, and a newfangled lobster pound. Davis says she has sometimes worried about having enough food. She works in Manhattan, earning $13 an hour for a corporate catering company (which once had a contract with NEWSWEEK), and she receives food stamps. She spends $100 a week on food for herself and her two kids. Sometimes she stretches her budget by bringing food home from work.
Davis is sheepish about what her family eats for breakfast. Everybody rises at 6, and there’s a mad rush to get the door, so often they eat bodega food. Her daughter, Malaezia, 10, will have egg and cheese on a roll; her son, 13-year-old Tashawn, a muffin and soda. She herself used to pop into at Dunkin’ Donuts for two doughnuts and a latte, but when New York chain restaurants started posting calories on their menus, she stopped. “I try my best to lessen the chemicals and the fattening stuff,” she says, “but it’s hard.”
Time is just part of the problem, Davis explains, as she prepares Sunday dinner in her cheerful kitchen. Tonight she’s making fried chicken wings with bottled barbecue sauce; yellow rice from a box; black beans from a can; broccoli; and carrots, cooked in olive oil and honey. A home-cooked dinner doesn’t happen every night. On weeknights, everyone gets home, exhausted—and then there’s homework. Several nights a week, they get takeout: Chinese, or Domino’s, or McDonald’s. Davis doesn’t buy fruits and vegetables mostly because they’re too expensive, and in the markets where she usually shops, they’re not fresh. “I buy bananas and bring them home and 10 minutes later they’re no good…Whole Foods sells fresh, beautiful tomatoes,” she says. “Here, they’re packaged and full of chemicals anyway. So I mostly buy canned foods.”
In recent weeks the news in New York City has been full with a controversial proposal to ban food-stamp recipients from using their government money to buy soda. Local public-health officials insist they need to be more proactive about slowing obesity; a recent study found that 40 percent of the children in New York City’s kindergarten through eighth-grade classrooms were either overweight or obese. (Nationwide, 36 percent of 6- to 11-year-olds are overweight or obese.) Opponents of the proposal call it a “nanny state” measure, another instance of government interference, and worse—of the government telling poor people what to do, as if they can’t make good decisions on their own. “I think it’s really difficult,” says Pickett, the British epidemiologist. “Everybody needs to be able to feel that they have control over what they spend. And everybody should be able to treat themselves now and again. Why shouldn’t a poor child have a birthday party with cake and soda?”
But Davis enthusiastically supports the proposal. A 9-year-old boy in her building recently died of an asthma attack, right in front of his mother. He was obese, she says, but his mom kept feeding him junk. “If these people don’t care at all about calorie counts, then the government should. People would live a lot longer,” she says.

Claude Fischler, a French sociologist, believes that Americans can fight both obesity and food insecurity by being more, well, like the French. Americans take an approach to food and eating that is unlike any other people in history. For one thing, we regard food primarily as (good or bad) nutrition. When asked “What is eating well?” Americans generally answer in the language of daily allowances: they talk about calories and carbs, fats, and sugars. They don’t see eating as a social activity, and they don’t see food—as it has been seen for millennia—as a shared resource, like a loaf of bread passed around the table. When asked “What is eating well?” the French inevitably answer in terms of “conviviality”: togetherness, intimacy, and good tastes unfolding in a predictable way.
Even more idiosyncratic than our obsession with nutrition, says Fischler, is that Americans see food choice as a matter of personal freedom, an inalienable right. Americans want to eat what they want: morels or Big Macs. They want to eat where they want, in the car or alfresco. And they want to eat when they want. With the exception of Thanksgiving, when most of us dine off the same turkey menu, we are food libertarians. In surveys, Fischler has found no single time of day (or night) when Americans predictably sit together and eat. By contrast, 54 percent of the French dine at 12:30 each day. Only 9.5 percent of the French are obese.
When I was a child I was commanded to “eat your eggs. There are starving children in Africa.” And when I was old enough to think for myself, I could easily see that my own eaten or uneaten eggs would not do a single thing to help the children of Africa. This is the Brooklyn conundrum, playing out all over the country. Locally produced food is more delicious than the stuff you get in the supermarket; it’s better for the small farmers and the farm animals; and, as a movement, it’s better for the environment. It’s easy—and probably healthy, if you can afford it—to make that choice as an individual or a family, says the New York University nutritionist Marion Nestle. Bridging the divide is much harder. “Choosing local or organic is something you can actually do. It’s very difficult for people to get involved in policy.”
Locavore activists in New York and other cities are doing what they can to help the poor with access to fresh food. Incentive programs give food-stamp recipients extra credit if they buy groceries at farmers’ markets. Food co-ops and community-garden associations are doing better urban outreach. Municipalities are establishing bus routes between poor neighborhoods and those where well-stocked supermarkets exist.
Joel Berg, executive director of the New York City Coalition Against Hunger, says these programs are good, but they need to go much, much further. He believes, like Fischler, that the answer lies in seeing food more as a shared resource, like water, than as a consumer product, like shoes. “It’s a nuanced conversation, but I think ‘local’ or ‘organic’ as the shorthand for all things good is way too simplistic,” says Berg. “I think we need a broader conversation about scale, working conditions, and environmental impact. It’s a little too much of people buying easy virtue.”

Even the locavore hero Pollan agrees. “Essentially,” he says, “we have a system where wealthy farmers feed the poor crap and poor farmers feed the wealthy high-quality food.” He points to Walmart’s recent announcement of a program that will put more locally grown food on its shelves as an indication that big retailers are looking to sell fresh produce in a scalable way. These fruits and vegetables might not be organic, but the goal, says Pollan, is not to be absolutist in one’s food ideology. “I argue for being conscious,” he says, “but perfectionism is an enemy of progress.” Pollan sees a future where, in an effort to fight diabetes and obesity, health-insurance companies are advocates for small and medium-size farmers. He dreams of a broad food-policy conversation in Washington.
“The food movement,” he reminds me, “is still very young.”
Berg believes that part of the answer lies in working with Big Food. The food industry hasn’t been entirely bad: it developed the technology to bring apples to Wisconsin in the middle of winter, after all. It could surely make sustainably produced fruits and vegetables affordable and available. “We need to bring social justice to bigger agriculture as well,” Berg says.
My last stop was at Jabir Suluki’s house in Clinton Hill, about two miles from my home. Suluki has toast for breakfast, with a little cheese on top, melted in the toaster oven. He is not French—he was born and raised in Brooklyn—but he might as well be. Every day, between 5 and 7, he prepares dinner for his mother and himself—and any of his nieces and nephews who happen to drop by. He prepares food with the confidence of a person descended from a long line of home cooks—which he is.
Both Suluki and his mother are diabetic. For them, healthy, regular meals are a necessity—and so he does what he can on $75 a week. “To get good food, you really got to sacrifice a lot. It’s expensive. But I take that sacrifice, because it’s worth it.” Suluki uses his food stamps at the farmers’ market. He sorts through the rotten fruit at the local supermarket. He travels to Queens, when he can get a ride, and buys cheap meat in bulk. He is adamant that it is the responsibility of parents to feed their children good food in moderate portions, and that it’s possible to do so on a fixed income.
For dinner he and his mother ate Salisbury steak made from ground turkey, with a little ground beef thrown in and melted cheese on top “because turkey doesn’t have any taste”; roasted potatoes and green peppers; and frozen green beans, “heated quickly so they still have a crunch.” For dessert, his mother ate two pieces of supermarket coffeecake.
Suluki thinks a lot about food, and the role it plays in the life of his neighbors. He doesn’t have soda in his refrigerator, but he opposes the New York City soda proposal because, in light of the government’s food and farm subsidies—and in light of all the other kinds of unhealthy cheap foods for sale in his supermarket—he sees it as hypocrisy. “You can’t force junk on people and then criticize it at the same time.” Suluki is a community organizer, and sees the web of problems before us—hunger, obesity, health—as something for the community to solve. “We can’t just attack this problem as individuals,” he tells me. “A healthy community produces healthy people.” That’s why, on the weekends, he makes a big pot of rice and beans, and brings it down to the food pantry near his house.
[Suzanne] It's a tale well told Lisa, we've a lot to learn from this in Ireland and get more aware of how food is representative of inequality.

Thursday, November 18, 2010

Here's me with some sandwiches, best avoid them, I promise

Irish Independent - Smart Consumer: Do you really know how much salt is in your lunchtime sandwich?
By Suzanne CampbellThursday Nov 18 2010

Ignoring the salt cellar at the dinner table might make some of us feel that we're eating more healthily. But avoiding high blood pressure, heart disease and the consequences of eating salt is more difficult than we think as many of us eat high quantities of it without realising.
New research shows that over a teaspoon and a half of salt is eaten every day by most Irish people, causing health risks that we're completely unaware of.

The recommended intake of salt per day is no more than six grams. But the Food Safety Authority of Ireland has found that Irish adults are eating on average 10 grams of salt a day -- putting us at risk of death from heart disease and stroke.

Frequently we don't even know the salt content of many foods that we eat. Meat, fish and dairy products provide about a third of our daily salt intake, with a further 26% provided by bread and rolls.

Other foods that regularly contain high levels of salt are sauces, biscuits, confectionery and breakfast cereals.


The frustrating thing for consumers is that while we may be aware of the dangers of salt, food manufacturers don't always share the same view -- pizzas, ready-meals and the humble sandwich are some of the biggest culprits for high salt content. Sandwiches and ready-meals can contain between 25% and 50% of your daily recommended intake for salt. And using petrol stations for more than a fuel top-up may find you eating more than you bargained for.

A Topaz mixed sandwich containing cheese, chicken and stuffing has three grams of salt -- half your daily allowance. And if you go for an M&S quick dinner option, their Macaroni Cheese ready-meal has 2.4 grams of salt, more than 40% of your daily allowance. But the top score goes to M&S's 12-inch cheese and pepperoni pizza, which contains nearly six grams of salt, your total salt intake for the day.

Tesco doesn't fare much better, with their Finest range Italian salami and mozzarella sandwich containing 2.6 grams of salt, and many of their ready-meals containing half your daily allowance.
As cardiovascular disease is the leading cause of death in Ireland, the Irish Heart Foundation point out that reducing our intake of salt to six grams a day would save more lives from what is a widespread disease.


Pat Crowley, a GP in Co Kilkenny, explains how salt can work in the body with dangerous consequences. "When you have salt in your bloodstream, your cells have to increase the volume of blood to balance it, and that's the reason blood pressure rises."
Eating too much salt confuses the normal functioning of cells and affects how our systems are balanced.


"Sodium, chloride and potassium constantly work together so that the function of your cells are normal. If these levels are out of kilter or too high, you can develop an abnormality pretty quickly, leading to heart arrhythmia or more seriously, a heart attack."
Many of Dr Crowley's patients find tracking the salt in their diet quite difficult .

"Food manufacturers have always put salt in food as a preservative, so even if you're not sprinkling it on your food it can still be there in large amounts". Salt labelling doesn't help as it's sometimes labelled 'sodium content'. Sodium amounts are smaller than 'salt' as 1.6grams of sodium equal 4 grams of salt. So thinking a chilled Thai green curry is healthy because it has one gram of sodium on the packet isn't the case -- it actually has 2.5 grams of salt.

Indeed "healthy" food options such as wraps and salads can sometimes contain surprising amounts of salt. M&S's Crayfish and Mayo salad contains two grams of salt and their Hoisin Duck Wrap has nearly the same amount. Salad dressings are often hidden sources of salt, as are mayonnaises, sauces and other additions to "healthy" lunchtime options.


Food manufacturers like adding salt because it ties into what we expect food to taste like. But this can lead to health issues not just confined to cardiac-related problems.


"High sodium intake is also linked to osteoporosis and other conditions, so there's a range of dangers people are unaware of," says Dr Daniel McCartney from the Irish Nutrition and Dietectics Institute and lecturer in human nutrition at DIT. Food labelling can be improved -- not all sandwiches or prepared foods show either sodium or salt content and this is more difficult if you buy your sandwich from a deli counter. "At the moment it's not mandatory to label salt content in food," says McCartney. "Consumers should have the benefit of clear labelling because then they can at least make an informed choice."


One thing very clear from our survey is that food sold in garages not only had some of the highest salt content, but it's often purchased by men who are spending the day in a car -- making them a key risk group for cardiac problems. "Research shows that the more educated and affluent people are, the more knowledgeable they are about healthy eating.


"So unfortunately there are sectors of society unaware of the dangers of salt in their diet and the damage it's causing," says Dr McCartney. Taxing convenience foods, like they do in Denmark, may be one way to drive people away from high-salt foods but it could be difficult to implement.


Dr McCartney has an alternative approach. "Subsidising healthy foods might be a better way to deal with this and would be certainly easier to implement. People could then displace foods that they might have planned to eat with something healthier and cheaper."
- Suzanne Campbell
Irish Independent


Wednesday, November 17, 2010

Say cheese; iPhone app takes food pictures and counts calories

When you crave a burger you crave a burger. And sometimes not knowing exactly how many calories are in it can be a good thing. But a new iPhone app is about to put an end to all that. It guesses the calories of your meal by taking a picture of it and compares it to a database of about 100,000 foods, counting up the total and delivering the bad news directly to your phone. Yikes.



The app has been developed by Japan's NTT Communications - who else. Strangely while the Japanese are pretty nifty at technology they are also passionate about food. When I lived in Tokyo this came as a big surprise, in addition to the fact that Japanese food is heaven, and not confined to sushi and noodles. Sadly, it was also when I lived in Japan in the late nineties that Japanese girls first adopted the English word "diet". Up to that point there was no Japanese equivalent. The popularity of fast food had led to the idea of weight loss and predictably soon, being super thin became a fashion just like in Europe and the West.


So it's no surprise the app came out of Japan. It seems that all you have to do is point your phone at your plate, shoot and the app compares the food image with it's database. Currently the app is heavy on ramen and Japanese food but they're working to expand the database for food eaten accross the world. Of course they are - can you imagine how popular this is going to be? Expect every 10 year old plus girl in a MacDonald's, grimly photographing her food before she eats a quarter of it and leaves.


We know what basic food choices are bad for us so I'm conflicted on whether the development of this app is a good thing or really damaging to how we eat. At the same time, where people are trying to loose weight or face serious obesity problems, perhaps knowing the calorie count of their food is no bad thing.



The app also offers potential to link to social networks while you're counting calories, and possibly get support for your dieting. On the down side, there's nothing like a few negative responses from Facebook on your eating habits to probably throw users into a stress attack of eating even more junk food, after all, eating bad food is very often emotion related. But online support groups for dieting aren't anything new and don't need an iPhone app to make them function. Many groups offer users support and ideas for exercise plans, alternative food choices and a place to have a bit of a moan or to celebrate your success.
On twitter there are Irish followers using #twiet as a hashtag group to communicate their weight loss adventures, many of these are also food lovers and foodies and anything which connects people with common interests is surely a positive thing. Check out #irishfoodies on twitter and myself at @campbellsuz for continual food news and support for Irish food producers, restaurants and eating. Yes - actual eating, lots of it, rates pretty highly in my book. I won't be getting the new app. I think I know what's in most of what I eat, and when I don't want to know, I don't want to know.

Friday, November 5, 2010

Food producers, farmers, send your stories my way!

Apart from #cheesegate (more to follow) things have been quiet on the food news front this week as the television documentary that developed from our book is in the throes of pre-production. What this basically means is - lots of me banging the phones, hunting around the country for good food stories and looking for farmers, all over again.


This time last year we were publicising the book, and one really nice thing that stemmed from it was the huge amount of consumers, food producers and farmers who approached Philip and myself about questions they had related to food - why are there Israeli potatoes in Irish supermarkets? Why do some organic vegetables have pesticide residues? Why can I barely make a living as a farmer?


These questions have never gone away, and in the spring of next year a new documentary for RTE, presented by Philip and written by myself will investigate what we're eating in Ireland and how our shopping habits directly affect the value of our agri-food sector. We want to examine how what we eat can help Irish food production get us out of the economic mire that we're in.


One central aspect to this is our behaviour as consumers and examining the food that we buy -for example, how many of us are motivated to look for Irish produce on the supermarket shelves. One thing we're really looking for is farmers with good stories about difficulties they have had getting their product to market, and specifically into supermarkets.


This is an area sadly familiar to me, last year I was called as a witness to the Government's Joint Oireachtas Committee on Agriculture to speak on the unfair balance of power which the multiples hold in the Irish food market. While supermarkets are part of the solution to getting a bigger market share for Irish farmers, artisan food producers and manufacturers, they can also be part of the problem. One thing we really want to feature in the documentary is these stories - I know it's difficult for farmers to talk about the hoops that supermarkets sometimes make them jump through to sell their product. Anecdotally the evidence is there - I know that it's much harder to get people to talk about it in reality, yet this is what we're looking for.


I'll keep you posted on news about the documentary as we progress, and it would be great if food producers reading this blog could pass on the word and send people my way who have good stories to tell. For my foreign readers I hope the documentary will be of interest to you when it's broadcast. It's fantastic to have such a spread of people reading this blog from around the world and keeping up with food news here and internationally. It gives me a huge thrill to see readers from Russia to Brazil, from the US to Italy and the UK visiting the blog. It's lovely to have a readerhip of people interested in what's going on in Ireland. It's indicative of how people can be so connected by a love of food and who want to see it farmed and produced properly.


We want to tell the stories at the heart of Irish food so please, anyone that feels they have something to add, get in touch!

Wednesday, October 27, 2010

Quick Halloween drinks suggestion

So we've had black chicken for Halloween, how about black vodka? Doesn't this look fantastic? Cool, icy and sinister, just the thing for this time of year.

Blavod is a vodka I'm just come across that's produced in the UK. It's made from distilled molasses and coloured with extracts from the Burmese black Catechu tree. Available apparently since 2004, I have yet to find an Irish supplier but you can buy it online from
http://www.drinkshop.com/.

It costs £ 14.79 which I reckon is pretty good value. It's also had some good reviews so is certified not to be pushed to the back of the drinks cabinet the following day.